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The dog food market presents numerous opportunities in the United Arab Emirates and especially in Dubai. This is mainly due to the effect of the pandemic. While dog ownership in the UAE was previously associated with Westerners who had higher disposable incomes and Muslims are traditionally discouraged from owning dogs. El, more nationalities, and even Muslims, were beginning to adopt dogs before the pandemic.
The dog food market in the UAE is quite fragmented, however, the Saint Vincent Group GT LLC holds a large part of the market share with more than 23%. Other dog food brands that market both dry and wet organic and high quality dog food are also penetrating the market in the face of growing demand for these products and the trends of dog owners in Dubai.
Dog Food Companies in Dubai – UAE 2022
Market Share %
| Company | % Share |
|---|---|
| Saint Vincent Group GT LLC | 23.9 |
| Mars GCC | 10.3 |
| Nestlé Middle East FZE | 4.7 |
| Naturally for Pets LLC | 4.6 |
| Charoen Pokphand Group | 1.9 |
| Pet Shop LLC, The | 1.9 |
| Thumbay Marketing & Distribution Co | 1.0 |
| Waitrose Ltd | 0.9 |
| Nature’s Gift Australia Pty Ltd | 0.3 |
| Eurovets Veterinary Medicines LLC | 0.3 |
| Beaphar BV | 0.2 |
| International Kennel Supplies | 0.0 |
| Other Private Label | 0.2 |
| Others | 49.8 |
Which dog products are expected to be top sellers in Dubai – UAE IN 2022?
Dog treats and dog mixes will record the highest growth in retail volume sales in 2022. This products are becoming popular as owners want to pamper their pets and offer them more than just dog food. Brand loyalty is still not important in demand as many owners experiment with different products and therefore can present numerous opportunities.
What opportunities are there in the dog food market in Dubai – UAE IN 2022?
In the UAE, organic and non-commercial dog food options are on the rise, with brands such as Value Pets LLC offering ultra-premium variants for dogs to suit paleo diets. The latter correspond to trends observed in human nutrition.
Top 5 Dog Food Brands in Dubai – UAE 2022
Market Share%
| Brand | % Share |
|---|---|
| Royal Canin | 23.9 |
| Pedigree | 9.1 |
| Taste of the Wild | 4.6 |
| Beneful | 2.0 |
| Jerhigh | 1.9 |
| Pro Plan | 1.5 |
| Lily’s Kitchen | 1.2 |
| Dog Chow | 1.2 |
| Ziwi Peak | 1.0 |
| Waitrose | 0.9 |
| Rodeo | 0.8 |
| Arden Grange | 0.7 |
| Cesar | 0.4 |
| Nature’s Gift | 0.3 |
| Calibra | 0.3 |
| Beaphar | 0.2 |
| Simba | 0.0 |
| Other Private Label | 0.2 |
| Others | 49.8 |
Online channel will be the preferred channel for buying dog food in Dubai-UAE
E-commerce will continue to grow in importance as a distribution channel for dog food and is expected to grow substantially until 2026. Local consumers are becoming increasingly confident about shopping online, as internet access and smartphone ownership are close to ubiquitous. The rollout of 5G mobile internet will make online shopping easier and more convenient than ever, encouraging an increasing number of retailers to invest in digital retail strategies.
Dog food subscription models in the UAE have huge potential and are expected to be a major trend in the future. This service is already offered by petbery.com, which aims to be more than just a shop, but to build a community, supporting local businesses and raising awareness of dog shelters and the need for adoption in Dubai.
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